"Parents located in north London wants to find an extraordinary and qualified instructor to assist their most junior child on his early path to growing into an British gentleman."
Looking at this listing, you might readily skip the phrase "initial stages" as simple an expression.
But, it may be the most important element of this unique job advert, as it seeks to hire a teacher for a one-year-old.
Hundreds of submissions have since been sent in since the unnamed family published their request for the £180,000 per year tutor, who has to be "a uniquely qualified person".
During the past few weeks, the post has received attention throughout the media, with many asking why?
Forward-Thinking Method
The CEO, chief executive of a global tutoring firm, which is supporting the family in their quest, said that notwithstanding initial doubt, he found the plan "far sighted", and "advanced".
When he spoke with the family, he said they understood the atypical character of their demand, and how early in age their son is.
But, they clarified that they "were unwilling to delay any longer" to engage a tutor, as they had held off until their elder sibling was five, and by that point "cultural bias had already become established".
What exactly does the family indicate by "cultural bias"?
It's "comprehensive", Adam answered. "The manner you eat, how you speak".
He stated the firstborn had absorbed "very nuanced, body language" from the family, and had taken on their cultural habits. The family informed the consultant they wished to avoid history to recur with their new baby.
The strategy: To hire a English tutor, who must speak with standard English accent, to shape the baby from the very start.
Subtle Influence
"A lot of the education at the beginning here is kind of absorbed naturally," said Adam.
It's through this osmosis that the family are aiming the child will acquire the British traits they aim to impart.
He explained the tutor had to be someone who studied at "prestigious academies – similar types of schools as the family plan to send their son to".
"The educator simply needs to be the appropriate candidate, they'll be doing things they aren't even aware they're doing, just naturally," he added.
Expense Not a Factor
The family told him the selected educator should ideally also have understanding of or passion in horse riding, skiing, creative fields and music so as to inspire the child in a wide range of passions.
More than that though, he said the family desired the tutor to register the child on a selection of lessons so the child would be "pony-riding and learning an musical instrument by the time they are about three years old".
In the family's minds, helping their son grow into a "UK sophisticate" will lead to success and open doors.
"Taking into account the rights and wrongs of that, because it's definitely a class statement," he notes.
However, despite all this instruction in "Britishness", could the child absorb what is termed cultural bias from the globally influenced family he lives with regardless?
"Absolutely", replied Adam. "The family know this could fail, but they've merely embraced the perspective of, 'let's give it a go and we'll proceed as quickly as we can', because the price of it is not relevant," he explained.
Overly Optimistic
There are some in the tutoring industry who express these concerns.
Another CEO, CEO and founder of an educational organization, who supplies individual instructors, wrote that "the development of embracing two identities, or in fact, forming one's identity, is something that must be grown into, not designed."
He explained that he had emigrated from China to the Britain at the time of childhood, and had been brought up knowing and living both cultures. He continued to study at a prestigious UK institution.
"The idea that a single person can act as a living vessel of English culture, a person who can in some way transplant the qualities of a English gentleman onto a 12-month-old child, seems to me idealistic and unrealistic," he wrote.
"From my perspective, having a quintessentially English tutor from early childhood will will not instantly produce the outcome they desire.
"I did not have such a figure, and yet I have been fortunate enough to enjoy numerous of the situations they desire for their son."
He stated: "The reality is, self-identity cannot be forced from the outside influences; it must be embraced, and it must originate internally."
Acquiring Englishness
Certainly, UK identity is something the CEO believes can be instructed – and sold.
"I think the situation that the international society views us in this light is something that we should be cherishing|valuing|appreciating
